Creating an Engagement Campaign for Your Winning Ads

Before you proceed, make sure you have already copied the post ID.

 

If you have not done that yet, click here to know how.

 

To create an engagement campaign for your winning ad/s, follow these steps:

 

  • Go to Ads Manager and click on Create.

  • Select Engagement and under Engagement type, click on Post Engagement. Click Continue.

 

 
  • Enter the Campaign Name and click on Next.

 
  • Enter the Ad Set Name and specify the daily budget.

  • For Locations, select People living in this location and type in United States.

  • Age: 18 to 65+

  • Gender: All

  • You can turn on Detailed Targeting Expansion.

  • Languages: English (US)

  • Placements: Automatic

  • Click on Next.

  • For the Ad Name, paste the post ID.

  • Scroll down to Ad Setup and make sure Use Existing Post is selected.

  • Then, under Ad Creative, click on Select Post and it will open a pop-up window.

  • On the window that pops up there’s a search bar where you will paste the post ID. Hit Enter and it will filter the results accordingly.

  • Select the post and click Continue to exit the pop-up window.

  • Click on Publish.